Un’Orsa Minore is a small winery nestled in the Dolomites, where nature shapes both landscape and philosophy. The branding project was inspired by this connection — between soil and soul, resilience and light.
The visual identity captures the brand’s raw authenticity: a hand-drawn sun that radiates energy and imperfection, paired with bold, textured lettering that feels human and grounded.
Colors, typography, and composition echo the natural contrasts of the territory — stone and light, effort and joy, silence and expression.
The result is an identity that doesn’t seek perfection but presence.
A visual language that, like the wine itself, speaks of place, time, and inner growth.
